I've decided that once I get an idea for a blog post, I should just type it up and push it out like I'm aggressive mom-to-be past the due date and I just want it all to be over (angry comments soon?).
Rule: If you are writing something - anything - online and you want it to be useful, one of the most basic things you can do is include the date. Yes, there was an article without a date and it annoyed me so much that I had to write a rule about it. There was also the time when I got excited about a band coming into my town... two years ago. Well that would be awesome if I had a frickin' TARDIS, but I DON'T! (ooh, watch my page hits increase now)
See here's the deal: you are on the internet. Ideas are flying around all the time. There are all sorts of cross-references. New technology/software comes out. Things are moving so fast, that yes, something you posted two months ago could become mildly irrelevant (or really irrelevant). I'm sorry if that scares you; that's what it means to be on the internet. But guess what! What's helpful to your readership (and folks using search engines) is a DATE! If I look up the top 10 iPhone photo applications, I want to know they're the top 10 RIGHT NOW. Not the top 10 applications that are now seen as feature-poor, sad pandas.
You think you can hide the irrelevance by hiding the date? Nope. What if somebody wants to give a "history of iPhone photo applications?" Your easily-searched site without a date could easily have been a good reference point, but nope, no date, so you've eliminated THAT use for your page too.
Please. Please, just include a date with your postings, folks. It doesn't hurt anything, and adds so much value to the reader. Even if they can't appreciate it consciously/immediately, they will once they look for it.
Also in other news, I've had a bout of inspired, productivity/self-improvement fever. In this regard, Ze Frank is still relevant even from 2006 (and just pretty damn amusing):
Psst... this is another example where including the date is good. If you're still relevant years later, it can only be impressive to see the date.
Thursday, August 11, 2011
Cranking it out
Labels:
best practices,
blogs,
design,
editing,
fail,
inspiration,
online business,
usability,
website,
work,
writing
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